One of the main concerns that potential customers express, when confronted with the option to purchase their energy from smaller suppliers, is the fear that they will be left high and dry should the company go out of business. However, this is not something that you need to be worried about. Ofgem, the regulator of the electricity and gas markets in the UK, has put in place measures that will protect you and continue your energy supply, should your provider no longer be able to.
Landsvirkun, Iceland’s national power company, offers electricity to buyers for as low as $0.043 per kWh, which is nearly on par with what can be found in Washington State. Coupled with 20% corporate tax, the nation’s low energy prices have attracted not just data centers, methanol producers, silicon metal producers but also aluminum companies—which, again, consume massive amounts of electricity.

Many people are aware that Iceland has the cleanest energy in the world by far. The island-nation generates 100% of its electricity from renewables such as hydroelectric and geothermal sources, and it’s also flirting with wind power. What those same people might not realize, however, is that this results in some of the cheapest electricity in the world.


†Offer is available to Texas residential customers who enroll using the Promotion Code “NIGHTSFREE”. Plan bills a monthly Base Charge, an Energy Charge, and passes through Utility Transmission and Distribution delivery charges. Energy Charges for usage consumed between 9pm and 7am each day is credited back on your bill. The utility charges, including delivery charges for night time hours, are passed through at cost and aggregated on your bill. See Electricity Facts Label for details.
Excessive Total Harmonic Distortions (THD) and not unity Power Factor (PF) is costly at every level of the electricity market. Cost of PF and THD impact is difficult to estimate, but both can potentially cause heat, vibrations, malfunctioning and even meltdowns. Power factor is the ratio of real to apparent power in a power system. Drawing more current results in a lower power factor. Larger currents require costlier infrastructure to minimize power loss, so consumers with low power factors get charged a higher electricity rate by their utility.[130] True power factor is made of displacement power factor and THD. Power quality is typically monitored at the transmission level. A spectrum of compensation devices[131] mitigate bad outcomes, but improvements can be achieved only with real-time correction devices (old style switching type,[132] modern low-speed DSP driven[133] and near real-time[134]). Most modern devices reduce problems, while maintaining return on investment and significant reduction of ground currents. Power quality problems can cause erroneous responses from many kinds of analog and digital equipment, where the response could be unpredictable.

Residential real-time pricing customers pay electric supply prices that vary by the hour. To make a meaningful comparison between variable RRTP rates and RES offers, customers should compare their past electric supply cost savings from the total Electric Supply section of the bill, provided by their RRTP provider, with an electric supply cost savings estimate provided by RESs. Alternatively, customers can compute their average real-time hourly price in cents per kWh (each month the average real-time price is equal to the total of the Electric Supply section of the bill divided by the monthly kWh) to compare with RES offers posted in cents per kWh. Customer should bear in mind, however, that because RRTP rates vary over time, past savings do not predict future savings, but only serve as a guide to compare past performance.
1 Seasonal and Weighted Supply Price Information may change slightly beginning in February, June and October due to scheduled changes in the Rider 8 and Rider 1 Adjustments, and Transmission charges (June). The Supply Price for October 1, 2019 through May 31, 2020 will be set in May 2019.​​ A Type II comparison is not determined as these rates change every three months.​ ​ ​
Comparing prices is simple. All you need is your postal code and information on your current energy plan – all of which will be provided on a recent utilities bill. If you can’t access your bill right now, don’t worry. We can work out a rough average by using information such as the size of your home and the number of inhabitants. Then just answer some simple questions about your present rates and what service you expect your new supplier to deliver.
There was a time when electricity was electricity.  Like so many other places around America, in Houston, electricity didn’t mean “cheap electricity”.  But you moved into your home and you called the utility and they turned on the power and the bill came in and you paid it every month.  Oh, sure, you might grumble at the amount but then you’d go around and yell at the kids for leaving the lights on and the TV blaring with nobody in the room or maybe you’d look into buying more energy-efficient appliances.  When it came down to it, the Bill was the Bill.  Either you paid the bill or you ate dry packet meals, had cold showers, and watched TV by peering through the neighbor’s window after dark (preferably once they’d turned the TV on).  What’s that?  You want cheap electricity?  Sure thing:  call 1-800-WHO-CARES any time during regular business hours of 2:17am to 3:04am Sundays only.
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